Voyeurism - Female artist

Beyonce: "Best Thing I Never Had"

This video by Beyonce is one of her most famous for demonstrating the idea of voyeurism. The clothes Beyonce is dressed in is one of the factors that contributes to the voyeuristic aspects of the video. For a start, the clothes are see-through and she isn't wearing very much. This helps to attract the male audiences as they are intrigued by this aspect of her video. Moreover, she is dressed in white, in a white room. White has connotations of pure and this can suggest this to the male audience; they find this appealing. She is also lying on a bed, which also has sexual connotations. The male audience like the fact that she is lying on the bed and are able to become more involved in the video. Furthermore, the male gaze is able to be cast over this video, and this is what primarily gets the male audience into watching this video. This is what Beyonce intended to happen, so she could gain more male fans; boosting sales and appealing to more people.